CHALLENGES FACED BY MOBILE ENTERPRISES

Every business faces some kind of barriers or challenges so as this one. Mobile markets are backed by number of obstacles including fluctuating gas prices which directly impacts on their business expenses. Along with it strict government regulations also affects the operations of mobile markets by monitoring their actions and removing the trade barriers among the provinces and territorial regions which may results in increasing competition . In addition to these, the changing weather conditions in Canada adversely affects these type of businesses as in extreme winters they could not able to meet their selling targets. Furthermore, due to the boom of small businesses competition level is considerably high. In such a situation it becomes difficult to gain higher profits and even at some point of time one have to face loses too. Nevertheless, when one decides to start up their own business he/she might lacks of experience and knowledge in regard to the business. So while choosing and buying the vehicle to run their business, they might face difficulties and may end up selecting the wrong one. (WEAVER, 2014)

Moreover, in order to flourish a business one need to expand it beyond the specific areas, regions and territories but because of low profit margins, entrepreneurs are not in a condition to expand their businesses. Behind all these, there is another factor which restrict the mobile businesses and that is the maintenance of the vehicle. In the state when vehicle broke down and could not be fixed up in less span of time, owner may have to face extreme losses which may results in indebtedness. (Krishnan, 2016).

References:

Krishnan, J. (2016, MAY 23). Top Challenges for Small Businesses with a Workforce Behind Wheels. Retrieved from AUTOMILE: https://automile.com/blog/top-challenges-for-small-businesses-with-a-workforce-behind-wheels-

WEAVER, R. (2014, DEC 1). THE GLOBE AND MAIL. Retrieved from The six biggest barriers facing small businesses in Canada: http://www.theglobeandmail.com/report-on-business/small-business/sb-growth/six-big-challenges-facing-small-businesses-in-canada/article21437327/

WHY IT IS BENEFICIAL TO INVEST IN A MOBILE BUSINESSES?

We all are aware of the fact that now a days the business costs are raising sharply whereas consumer’s budgets are squeezing down. In such a situation it is not affordable by many entrepreneurs to start up an enterprise dealing with all the high investment costs. It is also shown in studies that “over 50 percent of all startups failing within the first 5 years”. It is due to the high maintenance costs to run a business. This results in moving the investors towards the mobile businesses.

There are other reasons too due to which one should invest in mobile businesses are:-

The overhead expenses in this type of business is comparatively low to the other types. As there is no leasing expenses, rents, etc. but only vehicle maintenance expenses. In addition to this, it would not confined your business to a specific store at a specific area which attracts customers from that particular area. Rather, it widens the customer base to a larger geographical region. Furthermore, the main character of mobile business that is versatile working locations, brings the products to the customers where it is demanded. Along with it, marketing and advertising of your products can be done while driving around the roads by putting banners on your vehicle which will be noticed by a large segment of people. Nevertheless, the use of technology-online applications, websites, will reduce the costs and enhance the delivery services. (Wight, 2013)

One can easily get legal permit to sell their products. And by putting little more efforts he/she can even get a contract to sell it at any particular location such as near by a school, college, etc. Besides all this, it is also economical if we want to buy a mobile business and favorable too, to run it as a side business. (Team, 2015)

References:

 Team, B. (2015, SEPTEMBER 1). Running a Business on Wheels: How More Entrepreneurs Are Finding Success Owning a Mobile Business. Retrieved from http://blog.bizbuysell.com/entrepreneurs-mobile-business-success/

Wight, E. (2013, AUGUST 26). Meals on wheels: mobile businesses feeding an appetite for street food. Retrieved from THE GUARDIAN: https://www.theguardian.com/small-business-network/2013/aug/26/mobile-street-food-business-booming-market

As in the previous post I have discussed various types of mobile businesses, so here is the video showing how those ideas brought into practice

                                      https://www.youtube.com/watch?v=d9PqemSKjRA

VARIOUS OPTIONS FOR STARTING YOUR OWN BUSINESS ON WHEELS

When we all heard or read the term “business on wheels” immediately the image of an ice-cream truck came to our mind. It is because from past years, selling ice cream is the most popular and seem as the only business that is run by using vehicles. But with the changing time, a lot of innovative ideas came into the light that too can be options for mobile businesses.

• ·         Food trucks: one can open their small, mobile, pick and go restaurant, even a market for fresh fruits and vegetables and can sell them by moving around.       

                          

         https://begley365.files.wordpress.com/2010/06/635.jpg

• ·         Flower shop: flowers are the best gifts to lift up everybody’s mood and suitable for almost every occasion. Starting a flower shop have a few chances of failure. (Davis, 2013)

           https://assets.entrepreneur.com/slideshow/10-unique-mobile-biz-flower-truck.jpg

• ·         Testing labs: going to a lab and get your tests done is sometimes very time consuming. So providing that service to people at their doors can be a profitable business.

   http://www.health-street.net/wp-content/uploads/2015/03/Whose-your-daddy-DNA-Testing-Truck-WSJ.jpg

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•              Mobile gym: some people make excuses to go to a gym such as traffic, time schedules, etc. So opening a movable gym in a local area will be convenient for such kind of people and chances of their opting such a gym is very high.

                                 

              http://cdn.trendhunterstatic.com/thumbs/mobile-gym.jpeg

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•       Boutique for last minute shopping: busy schedules sometimes results in- no time to buy outfits for various occasions, in order to solve this problem mobile boutiques are there.

         

https://s-media-cache-ak0.pinimg.com/736x/31/c9/de/31c9dee24a5233dd241219a751549d68.jpg

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•                  A shoe store: offering a range of foot wears for different occasions.

       

  

http://res.cloudinary.com/sagacity/image/upload/c_crop,h_685,w_1024,x_0,y_0/c_scale,w_1080/v1396558559/3.ShoeBar_adslxe.jpg

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•                  Dental care: can be established to promote dental health care along with a productive business.

               

 

               http://care-mission.org/wp-content/uploads/2012/06/DSCN08491.jpg

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•              Pet grooming: taking your pet to a grooming store is not an easy task, but getting those services at their door step will be considered as the best choice by them.

            

            http://www.scruffytofluffypet.net/assets/img/van-graphic-home.png

• ·         Spa and saloon services: getting relaxed massage and other saloon services is liked by everyone but taking appointments is not. So providing these services locally can be result as worth starting it. (Brown, 2014)

                        

          

             

           http://www.gatewaycoachworks.com/images/buses/QCsalonbus/QCsalonbusf.jpg

DESCRIPTION

Having their own business is almost everyone’s dream but very few out of them will able to  accomplish their goals due to high cost investment required to start an enterprise. “Market on Wheels “provides individuals with a golden opportunity to be a sole – proprietors. It refers to a type of business, which one can establish and run by seating on a driver’s seat of a van, truck or a bus. It includes – selection of the product you want to sell, purchasing of the commodities essential to begin with the business and you are ready to go. The other indispensable factors of the business such as marketing and sales could be achieved side by side when you make a start to it. While doing this kind of business you can directly sell your products to the customers by reaching to them and beside it you can even advertise your products at the same time you are moving around. This sort of business is not confined to a single individual but you can even establish it along with your partner or partners.