We all are aware of the fact that now a days the business
costs are raising sharply whereas consumer’s budgets are squeezing down. In
such a situation it is not affordable by many entrepreneurs to start up an
enterprise dealing with all the high investment costs. It is also shown in
studies that “over 50 percent of all startups failing within the first 5 years”.
It is due to the high maintenance costs to run a business. This results in
moving the investors towards the mobile businesses.
There are other reasons too due to which one should invest
in mobile businesses are:-
The overhead expenses
in this type of business is comparatively
low to the other types. As there is no leasing expenses, rents, etc. but
only vehicle maintenance expenses. In
addition to this, it would not confined your business to a specific store at a
specific area which attracts customers from that particular area. Rather, it widens the customer base to a larger
geographical region. Furthermore, the main character of mobile business that is
versatile working locations, brings
the products to the customers where it
is demanded. Along with it, marketing
and advertising of your products can be done while driving around the roads by putting banners on your vehicle
which will be noticed by a large segment of people. Nevertheless, the use of
technology-online applications, websites,
will reduce the costs and enhance the delivery services. (Wight, 2013)
One can easily get
legal permit to sell their products. And by putting little more efforts
he/she can even get a contract to sell
it at any particular location such as near by a school, college, etc.
Besides all this, it is also economical
if we want to buy a mobile business
and favorable too, to run it as a
side business. (Team, 2015)
Wight, E. (2013, AUGUST 26). Meals on wheels:
mobile businesses feeding an appetite for street food. Retrieved from THE
GUARDIAN:
https://www.theguardian.com/small-business-network/2013/aug/26/mobile-street-food-business-booming-market
No comments:
Post a Comment